Ads Calculator

Privacy Policy

Last updated: June 2026

1. Information About the Site Operator

The website adsroicalc.com (hereinafter referred to as the "Site" or "Ads Calculator") is operated by PauApps. We are dedicated to providing marketing professionals, growth marketers, and business owners with accurate calculation tools for Return on Ad Spend (ROAS), Return on Investment (ROI), cost-per-acquisition (CPA), and breakeven performance points.

For any enquiries regarding this Privacy Policy or how your data is handled, you can reach out directly via email: info@adsroicalc.com.

2. No Direct Data Collection

At Ads Calculator, your privacy is paramount. We do not collect, store, or transmit any data that you enter into our calculation tools. All calculations are executed locally and directly within your web browser (client-side). None of your financial, product cost, ad spend, or revenue inputs are sent to our servers or stored by us.

3. Third-Party Services and Analytics

While we do not collect personal data directly, we use third-party services that set cookies and gather anonymous usage statistics to help us monitor performance, improve user experience, and fund our operations:

  • Google Analytics 4 (GA4): We use GA4 to compile anonymous statistics about visits, pages viewed, user devices, and general geographic location. It does not record personally identifiable information (PII).
  • Google Tag Manager (GTM): Used to safely deploy and manage code snippets and scripts on our Site.
  • Google AdSense: We display advertisements served by Google AdSense to generate revenue to maintain this free resource. Google AdSense uses cookies to deliver relevant ads based on your preferences and browsing history.

4. Google AdSense & Personalized Advertising Disclosure

Google AdSense is a third-party vendor that uses cookies to serve ads on our Site. Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visits to this Site and/or other sites on the Internet.

Users may opt out of personalized advertising by visiting Google's ad settings:

  • To manage your personalized ad settings, visit: Google Ads Settings
  • Alternatively, you can opt out of a third-party vendor's use of cookies for personalized advertising by visiting: About Ads Choices

5. Cookie Policy

We use both first-party and third-party cookies for site functionality, analytics, and advertising. For a complete list of cookies, their purposes, and how to manage or disable them, please consult our dedicated Cookie Policy.

6. User Rights (GDPR & CCPA Compliance)

Depending on your location, you may have specific data protection rights under regulations like the General Data Protection Regulation (GDPR) for EEA residents, and the California Consumer Privacy Act (CCPA) for California residents:

  • GDPR (EEA): You have the right to access, rectify, or erase any anonymous logs associated with your IP address, or object to processing. Because we do not store PII, we have no identifiable records, but you can exercise your rights by contacting info@adsroicalc.com.
  • CCPA/CPRA (California): You have the right to request disclosure of what personal information is collected/sold and opt out of the sale or sharing of your personal info. As mentioned, we do not collect personal data directly; Google AdSense personalized ads can be opted out using the settings mentioned in Section 4.

7. Policy Updates

We reserve the right to modify this Privacy Policy at any time. Changes will be posted immediately on this page with an updated date. Your continued use of the Site following updates constitutes your formal acceptance of the modified terms.